The #epicfail of Dolce and Gabbana: big trouble in big China.

Unless you spent the last few days on another planet, I am sure you heard about the incredible snafu of Dolce and Gabbana - the famous luxury fashion brand- with China. What happened? The brand Dolce and Gabbana, with the aim of promoting a forthcoming event in China┬álaunched on their social media 3 video ads... Continue Reading →

Facebook, Twitter, LinkedIn, Instagram, Pinterest: an update

Have you read that post by BusinessInsider about how ridicously complicated social marketing has become? As a marketing (including social) person I have to admit they were not that far from the truth. Also, I keep asking myself how is that possible to recover from the crisis till all these new tools come up and... Continue Reading →

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