Tag: facebook marketing

Understanding the impact of social media

Customer centricity and social networks: why one cannot exclude the other.

September 13, 2011

As it may have happened to many of you in these days, I came across a video featuring Steve Jobs on stage during one of his speeches. This one was from 1997, when Steve Jobs went back to Apple as CEO to re-launch the Apple computer business.  One of the guys in the audience asked…
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Facebook’s new users decline after the launch of Google+, while the two companies fight a new “War of the Roses”

July 16, 2011

It seems Google+ and Facebook have started some sort of “cold war”, with Google preventing a former employee (now with Facebook) to add more people to his circles, and Facebook blocking Google+ ads on its social network, while media and social media experts start showing their preference by publishing either too positive or too negative…
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